Hirons Snags Five Trophies at the Newly Dubbed American Advertising Awards

Hirons walked away from the 2014 American Advertising Awards, formerly the ADDY Awards, with a hefty load of hardware this year. Going up against twice as many entries as the previous year, the Indianapolis-based advertising agency was able to garner five awards  — two gold and three silver — in this year’s local competition.

The Alice in Wonderland-themed event at the Scottish Rite Cathedral — hosted by AAF-Indianapolis— was a magical celebration complete with theme characters, marvelous decorations and even sets in which party-goers could feel larger or smaller after drinking the “potion” before tumbling down the rabbit hole.

“Hirons always makes it our top priority to create the best work we possibly can for our clients,” said Tom Aschauer, executive creative director at Hirons. “To be able to come back to our clients with the distinction of having created award-winning results, especially against such stiff competition, just makes for an even better payoff.”

Hirons received awards in the following categories:

Gold:

Eskenazi Health Donor Gala Invite

Creative Director: Pam Linsley

Copywriter: Tom Aschauer

Print Production Director: Jane Burch

Senior VP Account Director: Deana Haworth

Account Coordinator: Precious Little

Kammy’s Kause Poster

Designer/Art Director: Bob Ewing

Illustrator: Bryan Beaver

 

Silver:

“My Two Pills” Testimonial for the Indiana Attorney General

Creative Director/Writer: Tom Aschauer

Associate Creative Director: Drew Hill

Producer: Meghan Hirons

Senior Account Manager: Courtney Edmonds

Account Manager: Tiffany Holbert

Hill 2nd Birthday Party Event Materials

Associate Creative Director: Drew Hill

Writer: Drew Hill

Father: Drew Hill

Mother: Whitney Hill

Children: Preston and California Hill

Hirons 35th Birthday Celebration Ad

Copywriter: Tom Aschauer

Art Director: Pam Linsley

White Knight: Tom Hirons

Dark Overlord: Jim Parham

Junior Art Director: Wonder

Really Junior Art Director: Winter

Inspiration: Drew and Bob’s new Hirons branding materials

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About Hirons

Hirons Advertising and Public Relations, established in 1978 by Tom Hirons, is headquartered in Indianapolis and is ranked as both a top 100 advertising and top 100 PR firm in the U.S. Hirons is a digital leader in advertising, public relations, public affairs and media buying. Hirons’ clients include leading private, public and nonprofit sector organizations locally and nationally. Hirons is an employee-owned company.

About the AFF and American Advertising Awards

AAF-Indianapolis is a member association that comprises advertising and media professionals. Proceeds from the ADDY Awards help fund AAF–Indianapolis’ educational programs, public service projects and proactive government relations efforts.

The American Advertising Awards are a three-tier national competition, conducted annually by the AAF. The competition is the advertising industry’s largest and most representative competition for creative excellence.

Hirons Brings Home 11 Trophies from PRSA Pinnacle Awards

Our office has a lot more bling this week, as Wednesday was the 2013 Pinnacle Awards Ceremony for the Hoosier Chapter of the Public Relations Society of America.

We got the chance to mingle with other communications professionals at one of the city’s newest hotels, The Alexander, and view displays of some of the state’s best public relations work of 2012 before dinner and the awards presentation.

Hirons took home five Awards of Honor — given to programs and projects that rose above the standard in overall execution — and six Pinnacle Awards — given to programs and projects that demonstrated excellence in overall execution.

The Most Wonderful Time of the Year: Hirons Goes to the Addys

By Tom Aschauer, Vice President, Executive Creative Director

Well, the 2013 Indianapolis Addys have come and gone, and Thursday’s awards ceremony was held at the uniquely Indianapolis location of Fountain Square Theatre.

What can be said that wasn’t (or quietly muttered under one’s breath): Hirons held our own with this year’s competition. We garnered six awards total, and if someone were petty enough to be keeping track, that puts us in second place for total awards (or so I’ve been told (if one were keeping track)).

Overall, it was nice to get a chance to see what some bromidic, out-of-town, hackneyed, two-bit judges considered to be Indy’s best work this past year. Because in many cases, this is the first time I get to see the work. Probably because I’m not part of the respective target audiences. Although I can’t imagine how Roche’s molecular barcode campaign ever escaped my notice. I must use molecular barcodes on an almost daily basis.