VP and Media Director Rose Durbin on Media Management

In the final installment of the four-part Hirons Executive Leadership Podcast Series, VP and Media Director Rose Durbin discusses best practices and trends in media planning and buying. In previous episodes of this series, our executive leadership team shared their expertise in branding and positioning, crisis communications and public affairs. Our last episode focuses on another of Hirons’ agency capabilities.

Continuously embracing and adopting new technologies and platforms, Rose and her team of media planners pride themselves on creating evidenced-based strategies that work best for the client. Listen as Rose shares strategies and tactics for establishing a digital presence, maximizing digital impressions and integrating new and traditional media.

Listeners can stream the episode here on the Hirons website, or download and listen via iTunes, Google Play, Stitcher or TuneIn. Though this is our final episode in this podcast series, stay tuned for more new content from our agency experts right here on the Hirons blog.

Senior VP Mike Murphy on Public Affairs

In part three of the four-part Hirons Executive Leadership Podcast Series, Senior VP Mike Murphy leads listeners deep into the world of public affairs. The series, which will give listeners unparalleled access into the minds of some of Hirons’ most experienced leaders, focuses on developing a clear and diverse snapshot of the communications industry and the ways in which Hirons services clients in a variety of fields.

As a former member of the Indiana state legislature and the leader of Hirons’ public affairs practice, Murphy has experienced high-pressure government communications projects from all angles. Listen as Mike explores the lessons learned from his time working in the state government, the ways in which that experience has shaped his work today and the keys to successful public affairs campaigns.

Listeners can stream the episode here on the Hirons website, or download and listen via iTunes, Google Play, Stitcher or TuneIn. Episodes will roll out every two weeks, continuing next with VP & Media Director Rose Durbin’s best practices for digital media communication.

COO Jim Parham on Crisis Communications

In part two of the four-part Hirons Executive Leadership Podcast Series, COO Jim Parham discusses the keys to handling a crisis in the evolving world of media and communications. The series, which will give listeners unparalleled access into the minds of some of Hirons’ most experienced leaders, focuses on developing a clear and diverse snapshot of the communications industry and the ways in which Hirons services clients in a variety of fields.

Tune in as Jim Parham describes his career in reputation management and crisis response, outlining best practices for interacting with members of the media and providing his reaction to some of the most recent high-profile national media crises. Listeners can stream the episode here on the Hirons website, or download and listen via iTunes, Google Play, Stitcher or TuneIn. Episodes will roll out every two weeks, continuing next with Senior VP Mike Murphy’s candid look into the world of public affairs.

President & CEO Tom Hirons on Branding and Positioning

In part one of Hirons’ new four-part Executive Leadership Podcast Series, agency president and CEO Tom Hirons discusses the role of branding and positioning in developing successful campaigns in the digital age. The series, which will give listeners unparalleled access into the minds of some of Hirons’ most experienced leaders, focuses on developing a clear and diverse snapshot of the communications industry and the ways in which Hirons services clients in a variety of fields.

In this first episode, Tom Hirons discusses a number of topics, including the mentors who shaped his interest in the industry, the story of how he started Hirons in the first place and the lessons he has learned along the way. Listeners can stream the episode here on the Hirons website, or download and listen via iTunes, Google Play, Stitcher or TuneIn. Episodes will roll out every two weeks, continuing next with COO Jim Parham’s insights into the world of crisis communications.